Connecting The Dots - The Consumer Trends To Know For 2023 (GWI)

Desember 2022

We’ve trawled through our data, and pored through the numbers. Here we present to you the most need-to-know trends for anyone looking to understand the consumer mindset in the year ahead.

We seem to be surrounded by crises right now, each of which can be understood using objective measurements and scales like GDP, CPI, global temperature, and loss of life. But different groups and cultures internalize the world around them in different ways, leading to different outcomes.

What we give you here is the subjective side of things: how do consumers feel about these crises? What’s the deeper impact on people’s worldviews and priorities? What are they doing differently as a result?

Audio equipment, Performing arts, Microphone, Megaphone, Music, Entertainment

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